Candidate Generation Phase

After considering the Marketing Mix in Talent Acquisition, the next step in the recruitment process is putting together a sourcing strategy, for each role. After meeting with the hiring manager to understand the exact needs of the role, as well as its nuances. After understanding their role fully, including their management style, we move to theContinue reading “Candidate Generation Phase”

The Marketing Mix in Talent Acquisition

Marketing 101 was all about the 4 P’s: Product, Price, Promotion and Place. I was fascinated to find out that there were additional 3 P’s in Services Marketing 201: People, Physical Evidence and Processes. The most important being the People, because without this specific “P” it isn’t easy to render a service. We are serviceContinue reading “The Marketing Mix in Talent Acquisition”